> ## Documentation Index
> Fetch the complete documentation index at: https://docs-vnext.kiflo.com/llms.txt
> Use this file to discover all available pages before exploring further.

# WordPress Integration — Track Referrals and Capture Leads

> Install the Kiflo WordPress plugin to track partner referral visits and capture leads or partner applications through your website forms.

The Kiflo WordPress plugin connects your WordPress site to your Kiflo account so you can track referral link visits and send leads, customers, and partner applications directly into Kiflo from your website forms. The plugin integrates natively with WPForms, and it also works with Gravity Forms and ActiveCampaign forms via Zapier.

## Install the Kiflo WordPress plugin

<Steps>
  <Step title="Download the plugin">
    Download the Kiflo plugin package from: [https://cdn.kiflo.com/wordpress/plugins/kiflo\_latest.zip](https://cdn.kiflo.com/wordpress/plugins/kiflo_latest.zip)
  </Step>

  <Step title="Upload the plugin in WordPress">
    In your WordPress admin panel:

    1. Go to **Plugins** in the main menu.
    2. Click **Add New**.
    3. Click **Upload Plugin**.
    4. Select the downloaded `.zip` file.
    5. Click **Install Now**.
  </Step>

  <Step title="Activate the plugin">
    After installation completes, click **Activate Plugin**. You will see a new **Kiflo** item appear in your WordPress main menu.
  </Step>

  <Step title="Connect your Kiflo account">
    1. Click the **Kiflo** item in the WordPress main menu.
    2. Paste your **API Access Token** into the field provided. (See [Generating an API Access Token](/account/security#api-access-tokens) for instructions.)
    3. Click **Save Changes**.

    When connected successfully, the Kiflo settings page confirms the connection and website visits begin tracking immediately.
  </Step>

  <Step title="Verify the connection">
    In your Kiflo account, go to **Account > Integration** to confirm that your WordPress installation is recognized and tracking correctly.
  </Step>
</Steps>

## Build your lead capture form

Kiflo integrates with several popular WordPress form plugins. Choose the one that fits your workflow:

<CardGroup cols={2}>
  <Card title="WPForms (Recommended)" icon="wpforms">
    The easiest integration — no Zapier required. Push leads, customers, or partner applications directly to Kiflo from any WPForms form.
  </Card>

  <Card title="Gravity Forms" icon="list-check">
    Supported via Zapier. Gravity Forms submissions trigger Zaps that route data to Kiflo, with partner referral tracking preserved.
  </Card>

  <Card title="Cognito Forms" icon="file-lines">
    Supported via Zapier. Similar to Gravity Forms — Zaps push submissions to Kiflo.
  </Card>

  <Card title="ActiveCampaign Forms" icon="envelope">
    Supported via Zapier for connecting ActiveCampaign form submissions to Kiflo.
  </Card>
</CardGroup>

<Tip>
  Use WPForms for the simplest setup. The native integration means partner attribution is captured automatically without a Zapier account.
</Tip>

## Set up WPForms integration

### Install WPForms

<Steps>
  <Step title="Open the plugin installer">
    In your WordPress admin panel, go to **Plugins > Add New**.
  </Step>

  <Step title="Search for WPForms">
    In the search bar, type **Contact Form by WPForms**. Click **Install Now** on the plugin card, then click **Activate**.
  </Step>
</Steps>

### Configure a form to send data to Kiflo

<Steps>
  <Step title="Open your form">
    In WordPress, go to **WPForms** in the main menu. Create a new form or open an existing one.
  </Step>

  <Step title="Open Kiflo settings">
    Inside the form editor, go to **Settings > Kiflo**.
  </Step>

  <Step title="Enable the Kiflo integration">
    Toggle the option to send form data to Kiflo.
  </Step>

  <Step title="Choose the data type">
    Select what type of data this form should send to Kiflo:

    * **Leads** — for contact or inquiry forms.
    * **Customers** — for purchase or sign-up forms.
    * **Partners** — for partner application forms.
  </Step>

  <Step title="Map form fields">
    Match each form field to the corresponding Kiflo property (e.g. map the "Email" field to Kiflo's Main Contact Email).
  </Step>

  <Step title="Save">
    Click **Save** in the form editor to apply your settings.
  </Step>
</Steps>

## Create a partner sign-up form

When building a partner application form, set the **Form Type** to **Partners** in the Kiflo settings pane.

You then have two options:

<Tabs>
  <Tab title="Partner application">
    Select the **Program** the partner is applying to. Map the required fields:

    * Main Contact's First Name
    * Main Contact's Last Name
    * Main Contact's Email

    When the form is submitted, Kiflo creates a new partner application in the selected program.
  </Tab>

  <Tab title="Partner prospect">
    Leave the **Program** field empty. Kiflo creates a new prospect record visible in the first stage of your prospection pipeline — useful if you want to qualify applicants before assigning them to a program.
  </Tab>
</Tabs>